The Hidden Rewards of Sharing Your Tiny Home Transformation Online

Making improvements and renovations is one of the most exciting parts of being a homeowner. You get to transform a space into something that truly feels like yours. While the benefits of home renovation speak for themselves, you might want to consider going one step further with your transformation by sharing it online. 

Whether you have an existing social media following or not, creating content surrounding your tiny home renovations can have more benefits than you might think. Some of those benefits will be very personal, and serve as a sort of digital scrapbook of the process. Others, however, can become very public, and might even end up turning into a side gig or full-time career. 

A New and Collaborative Community

Social media should be just that — a place for people to connect and engage. Because about 55% of homeowners in the U.S. renovated at least a part of their homes in the last year, you’re already in good company if you’re making changes. There are many others who are doing tiny home conversions by remodeling garages, school buses, and vans into small houses. If you want to share your journey online, consider those other homeowners as part of your target audience.

By sharing your tiny home transformation online, you can engage that audience and reap the rewards. Maybe you’re DIYing everything for the first time and your social community can give you advice on what to do next. Maybe you’re an expert in tiny home makeovers and want to share tips and tricks as you transform your space.

You can also use social media as a way of communicating with others about the “why” behind your tiny home – as for many individuals, choosing this lifestyle involves considering sustainability, freedom and easing financial burdens.

Financial Opportunities

Maybe you’ve never considered becoming a content creator before. But, transforming a home is so fun and unique, that you can use it as an opportunity to gain an online following, and make some money, while you’re at it. You can even turn it into a home-based business or a side gig that allows you to do what you love while profiting from it.

A content creator is simply someone who develops material designed to be shared through any medium or channel. Nowadays, we often think of content creators as those who produce digital material. Content creators are often referred to as influencers when they have a large following.

If you want to share your tiny home transformation online, especially through social media, you’re likely to attract the largest audience by following a few basic “rules” of content creation:

  1. Keep your content current;
  2. Understand your audience;
  3. Use tools that help you create videos, photos, and more;
  4. Post frequently;
  5. Optimize your content for SEO;

Most importantly, don’t be afraid to be yourself. People tend to know when they’re just seeing an advertisement, rather than helpful content. That doesn’t mean you shouldn’t take advantage of the financial opportunities that can come with content creation. If you gain a big enough audience to become a social media influencer, brands might contact you to work with them.

They’ll pay you to talk about their goods or services, but it’s important to make sure it makes sense for your audience. If you start sharing home renovation tips, you’re probably not going to want to partner with a granola bar manufacturer. But, if there’s a brand of paint you trust or a brand of tools you always use, they can sponsor you to share information about them with your followers. If you are looking to pursue a mobile lifestyle after completing your tiny home transformation, you can also use social media to connect with those in your immediate area, by using location-specific hashtags.

A Memorable and Exciting Journey

Even if you have no intention of becoming an influencer or gaining a large following online, don’t let that stop you from documenting and sharing your tiny home transformation. For starters, it can make the process more enjoyable and easier to plan out. You can plan your filming and content creation around your renovation timeline by setting SMART goals. Even though renovating a home is fun and exciting, it can sometimes be frustrating and overwhelming. Setting goals that are specific, measurable, attainable, relevant, and time-bound will keep you on track and make it easier to stick to a schedule.

Additionally, documenting and publishing the transformation process online will allow you to look back on everything you’ve accomplished with your home. Consider using platforms like Instagram as a digital scrapbook. It stores and organizes everything for you in photo or video form. You can look back at specific dates and see the progress you’ve made, and you can even share your transformation efforts years from now with your family and friends who want to see the “before” pictures.

There are more hidden rewards to sharing your home transformation online than you might initially think. Have fun while you’re at it, don’t be afraid to be real, and bring the process to life so you’ll be able to look back on it for years to come.

The post The Hidden Rewards of Sharing Your Tiny Home Transformation Online first appeared on Tiny House Blog.

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